Document Type : Practical article


1 Assistant Professor, Department of Management, Kashan University

2 Master of Executive Management, Kashan University


Despite the fact that money plays an important role in people lives, attitudes and behaviors, there are little empirical research to examine the factors influencing these attitudes and the beliefs of individuals about their money and their behavioral styles. The psychology of money is one of the neglected fields of the science of psychology and communication. On the other hand, with regards to the increased willingness of women to have a job in recent years, this study aims to explore the attitudes towards money in employed and unemployed women in Kashan city and examine the impact of demographic and personality traits on that. The results of this study show that women consider the money as a source of security, not power, and that the amount of money reflects their efforts for that. Also, tendency of employed women to retain money is more than that of unemployed women. In addition, women over 40 years are more likely than women in other groups for retention of money. Therefore, higher income groups significantly believe their income is reflecting their efforts. The results revealed significant but weak relationship between personality and money attitudes.


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